Recognizable Logos Appear Automatically on Your Press Items
When you add a press item and name the outlet, its logo now appears next to it automatically. You do not need to find one, crop one, or worry about whether the version you found is current.
Why this changes how the page reads
A press page made of text is a list of claims. The same page with outlet logos down the left is a wall of recognizable names, and the reader processes it before they have read a word. That is the entire effect, and it is a large one for a feature this small.
How it works
We maintain a set of logos for outlets that come up regularly across the platform: trade press, national and regional papers, broadcasters, festivals, industry publications. Name your outlet, we match it, the logo appears.
Matching is forgiving about the ways people write the same name, because everybody writes them differently and no actor should have to guess our preferred spelling.
Your upload always wins
If you attach your own image to a press item, it is used, always. That covers three cases the automatic set will never handle: local and specialist outlets, publications outside the markets we have collected, and the situation where you would rather show a photograph from the piece than the masthead of the paper it ran in.
When there is no logo
The item shows the outlet name set cleanly in your site's typeface. That is deliberate. A generic newspaper icon on half your items would look worse than plain text, and it would draw the eye to exactly the entries you least want emphasized.
A note on rights
Displaying a publication's logo next to a genuine article about you is normal editorial use and is what every press page on the internet does. What you should not do is imply endorsement: a logo means "they wrote about me", not "they recommend me". Keep the quote and the link next to it and the meaning stays clear.
Related
This sits on the press page. Coverage we find for you arrives through press mentions and can be added in one click. The finished page becomes part of your press kit.
Create a free actor website and add your first press item.
